Ivylane is the independent practice of Richard — designer, programmer, and web operator for three decades. Fast sites, custom tools, and search visibility for small businesses that want it done right the first time.
Start a project See recent workThree things, done well. Fixed quotes, plain English, no retainers you don't need.
New builds, rebuilds, and landing pages. Hand-coded and fast — no bloated page builders. Sites that load in under a second and are easy to update.
Custom software, automations, integrations, and scripts. The unglamorous glue that saves your business hours every week.
Getting found — on Google and now in ChatGPT and Perplexity. Audits, fixes, and structure so both search engines and AI can recommend you.
Products I've designed, built, and run myself — the best proof there is.
AI visibility auditing for local businesses. Automated 7-part checks, scoring engine, PDF reporting, payments.
Web app · MediaCurated 3×3 grids of YouTube clips. Clean, fast, editorial front-end.
Community · LocalA local hub for the Mohawk Valley.
E-commerce · ShopifyA Shopify storefront — theme work, product setup, and store operations, end to end.
Send me your web address and I'll reply within a day with the three biggest problems I find — or tell you honestly that it's in good shape. No sales pitch, no report to buy. Sometimes the answer is a $200 tune-up, not a rebuild.
Ivylane has been on the web since 1995 — before Google, before broadband, before most of today's agencies existed. Thirty years of shipping means one thing for you: I've seen every trend come and go, and I know which ones matter.
You work directly with the person doing the work. No account managers, no handoffs, no surprises on the invoice.
Tell me what you're trying to do. I'll reply with an honest take and a fixed quote — usually within one business day.
Prefer email or a call?